A place for your business
to take shape.

Start with what you do. Turn it into a website people can understand, explore and use. Keep the information and the presentation connected as things change.

View sample website
One connected workflow
  1. Business information

    The facts you want to share.

  2. Content & design

    A clear shape for those facts.

  3. Review & publish

    A deliberate public version.

  4. Customer requests

    A useful next conversation.

Use your words.
Or your hands.

Arrange sections visually. Change headings, copy and images. Choose designs, refine layouts and preview the result.

When it’s easier to describe a change, ask the assistant. See the proposed edits together, review the details, and approve the version you want to publish.

Save your own sections and layouts for reuse. Invite collaborators and give each person the access they need to edit, design or publish.

The Wave visual editor showing section navigation, a fictional auto-care website and editable heading, introduction and design controls.
The current Wave editor, with a fictional demonstration website. Explore the published sample ↗

Same idea.
A different feeling.

Try a layout and palette for this design illustration.
See how the same content takes on a different character.

Common GroundObjects & everyday rituals

Made slowly. Used often.

Good things
for ordinary days.

Thoughtful objects, small workshops, and a place to make something with your hands.

A fictional creative studio

Good content
has a clear shape.

A service has details. An article has a date. A workshop has a description. Give recurring information its own content type instead of rebuilding each page from scratch.

Choose the fields that matter, organize entries with your own classifications, and publish listing and detail pages from shared templates. Visitors can filter a collection to find what interests them.

Workshops Example content

Clay, from the beginning

Workshop · Introduction

A slower Saturday

Workshop · Open studio

The shape of a good cup

Workshop · Ceramics

Illustrative workshop collection.

Leave room for
a real conversation.

Inquiries & appointment requests

Visitors can send a request for you to review in Studio. Appointment requests need confirmation from the business.

Visitor assistance

Help visitors find answers from your published business information and prepare a request. Private drafts and customer requests stay separate.

Connected assistants

Connect a compatible assistant to work on your site from a conversation. You choose its access, with supported reviews kept inside the connected client.

A foundation you can build on.

Start with a website you can keep current. Our vision extends that foundation with independent designs, add-ons, commerce and booking.

Current capabilities and what comes next

A website is a beginning.
Make it useful.

Make the next useful change in Studio, or explore a sample website.

Open StudioView sample websiteSign in to your workspace. Sample content is fictional.